AI search optimisation (GEO) in Girona, Barcelona and the Costa Brava

GEO is the optimisation of a brand and its website so AI assistants cite it as a source when they answer a question. Unlike classic SEO, you are not competing for a position in a list of links: you are competing to be part of the answer the user reads.

SEO is about being found in the list of results; GEO is about being cited inside the answer. They share much of the work (useful content, a fast crawlable site, brand authority), but GEO adds answer formatting, connected structured data, llms.txt and citation tracking. They don't replace each other: GEO builds on good SEO, which is why we do both together — you can see how on our SEO service page.

The technical and content work takes weeks, but each engine refreshes its knowledge at its own pace: assistants that search live (Perplexity, ChatGPT with search, Google's AI answers) react sooner; those answering from memory take longer. We usually start seeing new citations between the second and fourth month.

With a panel of real questions from your sector that we re-run monthly across the different assistants: we measure how often you are cited, where in the answer, how you are described and who appears instead of you. We also watch referral traffic coming from AI domains and their crawlers' hits on your server.

No. We start with the pages that already carry value: services, prices, FAQs and the pages explaining what you do. Often it is enough to reorganise what is already there (question-shaped headings, definition first) and add the missing markup. If the technical foundations can't support it, we'll tell you before we start, not halfway through.

Yes, and there is often less competition than in classic SEO. When someone asks an AI about a professional in Girona or on the Costa Brava, the model leans on a handful of reliable local sources. Being one of them, with consistent data and genuine reviews, is far more achievable than climbing to Google's first page for a generic keyword.

The citability audit, including the report and a prioritised action plan, starts at €495. Ongoing work (implementation, content, mentions and the monthly citation report) is quoted to fit your scope and sector, with a fixed written price and no long lock-ins. If we already handle your SEO, GEO folds into it and we adjust the quote accordingly.

No, and be wary of anyone who does: as with Google rankings, the final decision is the model's. What we do guarantee is the work: making you the easiest source to cite in your sector, with correct data, clear answers and real authority — and measuring it every month so you can check.