Advertising

Traditional advertising

From paper to the street, your brand everywhere.

The world isn't only digital: press, radio, outdoor advertising and print that make your brand present on the street, coordinated with your online strategy.

Results

Years in traditional advertising

Ads created

Coordinated with your digital strategy

What can we do with traditional advertising?

Traditional advertising covers every channel outside the internet: press, radio, outdoor and print. Even with digital spend growing, it remains highly effective for local businesses — especially combined with digital. At Somia Digital we've managed traditional advertising in Girona, Barcelona and the Costa Brava for over seven years, choosing the formats that fit your audience and budget.

01
Press and radio
We design ads for local press and memorable radio spots: media with loyal audiences that digital doesn't always reach.
- Local press
- Radio spots
02
Outdoor advertising
Billboards, street furniture, banners and vehicle wraps: constant physical presence where your customer passes every day.
- Billboards
- Vehicle wraps
03
Print materials
Flyers, catalogues, posters and cards designed with the same care as your website: on-brand and made to avoid the bin.
- Flyers & catalogues
- Posters
- Print managed
04
Coordination with digital
The best results come from combining channels: a QR on the flyer leading to a measurable landing page, a radio campaign reinforced with Google Ads. We track it all to know what works.
- Trackable QRs
- Blended strategy

• Businesses and artists that already trust us

From start-ups to global organisations: we work with all kinds of businesses.

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As featured in La Vanguardia

Frequently asked questions

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Last updated: 4 July 2026

Yes, especially for local businesses: regional press, radio and outdoor reach loyal local audiences with a credibility that's hard to buy digitally. The key is choosing formats well — not all suit every business — and coordinating them with digital.

Yes, we manage it end to end: design, production, printing and media buying. You get one point of contact and one invoice.

We make it measurable: QR codes and unique URLs per medium, tracking phone numbers and period-over-period sales comparison. Well-planned traditional advertising can be measured too.